America’s multi-trillion dollar sickness industry excels at two things: prioritizing profit and overlooking marginalized groups. Startup Cityblock Health flips that script through a model aligned with health equity – responsibly covering populations the status quo ignores.
This mission-oriented disrupter specifically targets Medicaid recipients and other underserved areas to address social and medical drivers holistically. Its doctors make house calls while connecting members to food, housing and behavioral services facilitating wellbeing.
The result? Healthier communities, lower ER dependency, and measurable cost savings appealing to payers. Last year Cityblock expanded across 6 states to advance its goal of 10 million members by 2030. But skepticism around the tech-enabled model persists.
Of course, the road ahead has detours. Generating validation data proving better outcomes takes time. And missteps servicing complex populations risk credibility. Yet Cityblock’s bold vision should inspire more healthcare to reorient around patients, not dollars.
The status quo breeds global discontent as public health suffers. This industry rebel presents a blueprint for positive change – one that deserving populations eagerly await. By bravely building healthcare that works for all, Cityblock leads the way towards a system accountable to patients first.